How To Rank YouTube Videos

A burning question in many SEO's that they cannot quite find a definitive answer to is ranking YouTube videos. The reason they may find it difficult to do still puzzles me as ranking videos is insanely easy, relatively speaking. Why? Well, for these simple reasons:

• YouTube is a property of Google.
• YouTube has 100 Domain Authority.
• Some basic link-building rules like anchor text aggressiveness, and link-building speed, need not apply - necessarily.

These are some of the reasons, amongst many, that ranking videos is very easy. However, the factors for ranking videos that Google responds to does change somewhat as related to websites.

Here at the top ranking factors for YouTube videos (according to my experience):

• Video Title, Meta Description, Channel Optimization

• Page Authority of Video

• Video Embeds

This is the kicker right here - most people think that you'll rank videos faster by linking to the video and while you definitely can - embedding the video everywhere is far more powerful.

 Here's a little technique I like to use - when you have a video made, embed it on every one of your branded web 2.0 properties which will increase its trust & authority, the social interaction around it, its potential to be found on other parts of the internet and its overall power.

  Once you do this, if you already have a set content marketing strategy and optimized syndication tactics put into place, the video will explode right out of the gate.

  Some other techniques is you can purchase reblogs, repins, retweets, shares and +1's on Fiverr which will embed the website everywhere on properties that already being visited by thousands of other people.

  You can purchase social signals (non-aff) and build links to the video which is bound to skyrocket your rankings. [caption id="attachment_341" align="aligncenter" width="195"]

#70 -> #23

#23 -> #5 Please keep in mind that these videos are trying to rank for competitive search terms and not local ones. 

Local videos can be ranked for instantly with the aforementioned methods to the first page very easily.

  Some people buy fake views and re-sort to some other spammier methods but I prefer to do my SEO without as much as automation as possible. Not because I'm some kind of white-hat preacher (which I certainly am not) but because I often try to choose not the quickest method, but the one which promotes the most longevity.

  Anyways, today's post is a little shorter than most just because it's not as complicated a subject and there is not much ground to be covered.

  Also you should check out my own video, just because it's freaking awesome.


 See what I did there?

;) David Alvarez

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